Moisturizers can get you soft and supple skin. Oil will bring back lost moisture in your tresses. Lip balms do the job of keeping your lips soft and crack free but are there more ways? Read on...

Exposure to harsh environmental conditions like extreme cold and dry or low humidity extract moisture from your body inlcuding your lips. Go for cream based lip balms that will soothe your lips instead of smackers.
Licking lips definitely will dry out your lips more. Over-application of balms can encourage licking so try to get your hands on flavorless ones.
Stay hydrated. Drinking adequate water will never cause you any harm.
Matte lipstcik also contributes to dryness. Invest in a good one with moisturizing properties.